Quickie: Changes afoot at Aras

Oct 20, 2021 | Hot Topics

PLM watchers: Aras just announced that founder and long-time CEO Peter Schroer has ceded day-to-day CEO duties to Roque Martin, but will retain his role on Aras’ Board of Directors.

Mr. Martin comes to Aras from PTC, where, says the release, “he was the general manager of the division that delivers systems and software engineering solutions for manufacturers of advanced products. Prior to PTC, Roque was at IBM for 25 years where he contributed to their Software as a Service (SaaS), acquisition integration, and competitive intelligence strategies. Roque has a proven track record of penetrating new markets, driving profitable growth, and scaling globally.”

No real reason was given for the switch, but it follows by just a week the addition of Jim Cashman, former CEO of Ansys, to Aras’ board of directors. He joins former CEO of Siemens PLM, Tony Affuso, and others on the board.

Both of these announcements included quotes from Travis Pearson, the Managing Director and Co-Head of Private Equity at GI Partners — it would appear, therefore, that these changes are motivated by Aras’ investors. But that’s just a supposition.

Mr. Martin, for his part, says, “Peter and the Aras team have built an amazing business that delivers unmatched value to customers by enabling more agile digitalization than previously possible. As Aras continues to disrupt the market with its open, low-code platform, I’m excited to work with the Aras community to build upon this momentum as we transform the way the world makes products.”

What does this mean for Aras? We’ll see. They’ve recently been positioning themselves as providing an “open, low-code technology [that] enables the rapid delivery of flexible, upgradeable solutions for the engineering, manufacturing, and maintenance of complex products.” This new tagline ticks a lot of boxes (open, low-code, rapid …) but I think this is highlighting long-term attributes, not something new. Stay tuned!